The right voice matters.
At the end of the day, you do this work because you want people to thrive, at work and at home.
So is it working? Is your wellness content driving the outcomes your clients care about-- like increased retention, performance, and reduced workplace stress? Are their employees making real changes, at the company and in their lives?
Corporate health and wellness can be a real game-changer, for employees and for the bottom line. But the corporate wellness field is noisy and crowded with different players, jostling for attention. Everyone claims to be the latest guru with all the answers, and frankly, there's plenty of junk wellness to go around!
With so much clutter in the marketplace, the right voice matters.
I'm a voiceover artist with an authentic passion for wellness that works. I'd like to partner with you and help your wellness content cut through the noise and make the impact you're looking for on your clients and employees .
So is it working? Is your wellness content driving the outcomes your clients care about-- like increased retention, performance, and reduced workplace stress? Are their employees making real changes, at the company and in their lives?
Corporate health and wellness can be a real game-changer, for employees and for the bottom line. But the corporate wellness field is noisy and crowded with different players, jostling for attention. Everyone claims to be the latest guru with all the answers, and frankly, there's plenty of junk wellness to go around!
With so much clutter in the marketplace, the right voice matters.
I'm a voiceover artist with an authentic passion for wellness that works. I'd like to partner with you and help your wellness content cut through the noise and make the impact you're looking for on your clients and employees .
Three Reasons The Right Voice Matters
Connection
You tailor content so your audience can connect on a personal level. So you need a voice that connects on a personal level, too. The architecture of the human brain and nervous system is sensitive; many of the voices and personalities delivering health and wellness content in today's marketplace may be experts on the content, but may be sending subtle (or not-so-subtle) stress signals to your audience. Read more on the neuroscience of the human voice on my blog. Also, it's important for us to connect-- you and me. In an increasingly alienated world filled with artificial intelligence, good working relationships can make the difference between a bad day and a good day.
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Engagement
You spend money and effort to ensure employee engagement. Interactive elements, relatable narratives, and user-friendly formats go to waste if people don't want to listen to the person who is speaking to them. The average person decides whether to keep listening to a podcast or watching a video within two seconds. This decision happens below the threshold of the conscious brain, in the subcortical brain, which responds to subtle variations in the human voice. You need a voice that hooks people's attention, maintains their interest, and sparks motivation.
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Minimize Distraction
Employees encounter a million distractions that can keep them from engaging meaningfully with a health and wellness initiative. The voice delivering the content should NOT be a distraction from the message. If you want employees to engage meaningfully with wellness content, absorb vital information, and implement healthier habits into their daily routines, the voice you use needs to blend seamlessly with your presentation, guiding users on a journey into their wellness.
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